funnel scripts

Should you use Funnel Scripts for ClickFunnels?

Copywriting is one of the cornerstones of constructive online marketing, as it helps persuade the reader into buying the product or service you’re promoting. It includes everything from the words you write in your sales pages and reviews to the ones in your emails and blog posts. 

Creating an excellent copy is governed by your understanding of your target market, the product you’re promoting, and how this product helps solve the hurdles your target market is facing. This is a very time-consuming task, which is why many marketers resort to script-writing platforms. 

Funnel Scripts is one of the most popular script-writing platforms out there mainly because of its ability to create compelling copies that cater to the challenges and needs of a designated target market. Today, we cover everything you need to know about Funnel Scripts, so stick around. 

Short Answer:

Funnel Scripts is a quick and efficient way of creating sales copies that cater to your needs and resonate with your audience. Its lifetime plan is quite costly, but it’ll help save you a lot of money in the long run. Funnel Scripts is ideal for maximizing conversions, not ranking on Google.


  • Various scripts that cover different use-cases
  • Has introductory videos for all types of scripts 
  • Easy to use with a quick onboarding process
  • Downloadable wizards for more detailed scripts
  • You don’t need a solid coding background at all 


  • Overpriced for smaller businesses
  • The produced copies aren’t unique 

What Makes a Compelling Copy?

Writing a good copy is all about maintaining a balance between professionalism and personality. On one hand, you want your copy to look respectable, as it’s the voice of your brand. But on the other hand, you don’t want it to be complex and lacking in creativity for obvious reasons.

You have to understand that creating copies isn’t as simple as just rearranging a group of words and churning up cookie-cutter information in the midst. You must provide content that resonates with your audience’s feelings and thoughts in order to convert them into paying customers.

An excellent copy has the ability to separate your brand from competitors, allowing you to create a name for yourself. An excellent copy provides a measurable increase in major metrics such as engagement and conversion, which allows you to establish a marketing campaign with ease. 

An excellent copy helps build trust between the brand and its audience. It also has the potential to establish a brand’s credibility. Last but definitely not least, an excellent copy has the power to influence and enthrall audiences into acting on your CTA. Words have a lot of power, after all. 

If this sounds a simple task that you can tackle on your own without any help, then more power to you, my friend. But for the majority of us, spending hours upon hours on copywriting is just a major inconvenience. This is where script-writing platforms like Funnel Scripts come into play.  

What is Funnel Scripts?

Created by Russel Brunson and Jim Edwards, Funnel Scripts is a copy-generating SaaS under ClickFunnels. The platform features lots of effective draft scripts that will help you come up with the most compelling and marketable copy for your business, maximizing your conversions. 

The sales copies that Funnel Scripts can help you create are based on many factors, including the user’s target market, the user’s needs, the target market’s challenges, and more. Basically, it all revolves around how the product you’re promoting can solve specific challenges.

Funnel Scripts’ process is completely automated. All you need to do is enter some info related to yourself, your business, and the product you’re trying to promote. Thereafter, Funnel Scripts will use previously-written sales materials to generate a copy that caters to your requirements.

Please note that we said “previously-written sales materials.” In other words, your copies won’t be 100% unique. This shouldn’t really be an issue since the main purpose behind using Funnel Scripts should be maximizing your conversions, not ranking high on Google. 

It’s also worth pointing out that you’ll have complete control over the copies that Funnel Scripts generates. This means that you’ll be able to modify and select from numerous variations of the same generated copies. Funnel Scripts will guide you step by step through the entire process. 

What Does Funnel Scripts Offer?

Funnel Scripts is a feature-rich platform that offers its users a wide selection of scripts to choose from, including ad scripts for social media platforms, opt-in scripts, sales scripts, webinar scripts, video sales scripts, and more. No matter your purpose, Funnel Scripts has a script for you.

Funnel Scripts also has 4 downloadable script wizards, including Perfect Webinar Wizard, Video Sales Letter Wizard, Easy Survey Wizard, and Star, Story, Solution Wizard. To add, each one of the scripts provided come with fillable forms and samples that offer a great deal of guidance. 

The fabulous thing about Funnel Scripts is that it’s fairly easy to use, as each and every script is backed by short training videos that illustrate how you can make the most out of the scripts. Not only that, but there are also monthly live training, ensuring you make the most out of the tool. 

What Type of Copy Can It Create?

Funnel Scripts is an all-in-one dashboard that’s dedicated to creating copies. It provides custom copies for different aspects of business, completely eliminating the need for copywriters. Funnel Scripts allows you to create the following copies:

  • Email subject lines
  • Product descriptions
  • Headlines
  • Email scripts
  • Video sales letters
  • Webinar opt-ins
  • Sales copies
  • Lead capture pages
  • Ad copies
  • CTA copies

Like we’ve already established, the sales copies provided by Funnels Scripts are a combination of tried-and-true pre-written sales materials. It doesn’t matter what type of copywriting problems you may be facing as an online business owner, Funnel Scripts will help you overcome them. 

Who is Funnel Scripts for?

Funnel Scripts is a recommended solution for business owners who are either overworked and don’t have the time to create their materials from scratch or for those who don’t want to wait on their copywriters to create their sales pages for them. And it’s certainly a money saver. 

To be more specific, if you’re someone that sells or promotes products online, Funnel Scripts is an excellent tool for you. Without high-quality copywriting, it’s going to be very difficult for you to convince visitors to buy the products you’re promoting, so you should give Funnel Scripts a try. 

How Much Does Funnel Scripts Cost?

Funnel Scripts has a lot of positives, but pricing isn’t one of them, as it has only one pricing plan, and it costs $797! However, this is a lifetime plan, meaning that you pay the $797, and you never have to pay again. It’s still quite expensive, but it all boils down to how you’ll use the platform.

For example, if you’re going to use Funnel Scripts on a regular basis to produce copies for your business, it’ll be worth every penny. But if you’re only going to create a few copies every year or so, then it won’t really be a sound investment. Also, keep in mind that the content isn’t unique.

What We Like About Funnel Scripts

Quick and Easy Copies

When it comes to generating quick and easy copies, Funnel Scripts is an excellent SaaS tool. It may not always resonate with your audiences, but considering how the platform is set up, you’ll be able to edit the content for readability and pick from numerous variations of the same copy. 

Funnel Scripts utilizes reliable copywriting techniques that help ensure a high level of customer engagement. However, the degree of engagement can vary depending on the input you provide and the scripts you decide to use, so you shouldn’t always expect the same results. 

Numerous Bonuses

Funnel Scripts offers a ton of bonuses that you can find at the bottom of its navigation bar. Keep in mind that the navigation bar is only available when you create an account. 

Funnel Scripts Bonuses:

  • Funnel Blueprints: This is an interactive PDF file that illustrates the numerous types of scripts offered. It also highlights which type of script is most optimal for specific tasks. 
  • 5-Fast Shared Funnels: If you have a ClickFunnels account, Funnel Scripts grants you a collection of pre-made sales funnels that you can easily import into your account. 
  • Inception Secrets: This pre-recorded training session of Russel Brunson sheds light on how you can sell to people while making them think that the purchase was their idea. 

Downloadable Wizards

Funnel Scripts is rich with web-based scripts, but it also offers a bunch of downloadable wizards that you can use without an internet connection. These wizards are the Perfect Webinar Wizard, Video Sales Letter Wizard, Easy Survey Wizard, and Star, Story, Solution Wizard. 

These wizards are optimal for high-volume requests that require creating large scripts. However, the awesome thing about these wizards is that they feature templates that are customizable. No matter the niche of your business, these wizards will help you create massive scripts with ease. 

What We Don’t Like About Funnel Scripts

The main disadvantage with Funnel Scripts is its pricing, which can be fairly expensive for small business owners. The other less-serious disadvantage is the fact that the content created by the platform isn’t unique. Aside from that, Funnel Scripts is a very sound investment. 

Final Thoughts

All in all, Funnel Scripts offers a quick and efficient way of creating copies without having to rely on copywriters. Granted, the platform is expensive, but if you think about how much money you spend on copywriters already, you’ll realize that Funnel Scripts will help save you a lot of money.